Ride & Surf.
Oxbow is a French brand dedicated to freeriding in all its forms.
Since 1985, we've lived and breathed surfing, snowboarding, and skiing. Summer and winter alike, we explore without limits, forging our own path.
We create products designed to perform, to last, for those who respect as much as they explore. Our playgrounds are vast, but fragile, and we fight to preserve them. It's a commitment, because there's no riding without nature.
With the Oxbow People, we've built a community that embodies this lifestyle: passionate, free, and always seeking authenticity. Our values are simple and solid: adventure, respect, and the constant need to go further, to feel more deeply.
Our mission? To enable all enthusiasts to ride in the best conditions, wherever and whenever. For 40 years, we've been here to make the European action sports scene shine with the same energy as on the first day.
Emmanuel
Debruères / CEO
« We want
to reconnect OXBOW
with the world of outdoor
and board sports,
, two areas essential
to OXBOW's DNA
since its creation
in 1985.
Our ambassadors
are above all
all passionate athletes themselves. »
« Oxbow : French, Phun & Family »
Beyond the family, the community is an integral part of its DNA.
Sensitive to the great outdoors and the quality of the environment in which they live, consumers and ambassadors are driven by escape, travel, accessible adventure and discovery.
Among friends, as a couple or a family, the adventures are lived with intensity, respect, honesty and trust, just like the relationships the French brand maintains with its customers, suppliers, employees and business partners.
« Stay Alive »
is more than a brand signature.
It is a manifesto of the pleasure of gliding in all seasons, of the notion of freedom dear to its athletes who have become ambassadors, of the emotion provided by each outing in the wilderness, of the community spirit, of the passions shared by one and the same family or a group of friends.
2021 : Get outdoors
"In the water or in the mountains, OXBOW explores all playgrounds"
OXBOW is a major player in the sports scene. Be it in the water, in the mountains, in summer or winter, good times and great activities are rarely experienced alone.
The values of sharing and the pleasure are at the heart of OXBOW's approach.
Surfing, snowboarding, hiking, climbing, the OXBOW consumer chooses not to choose.
They prefer a cross-disciplinary approach and the diversity of playgrounds.
Combining a passion for the great outdoors with modern light materials, OXBOW invents the notion of Progressive outdoor, the new generation outdoor focused on action, style, function and comfort, the cornerstones of every collection.
“The Progressive outdoor”
